He/She is responsible for driving growth and development for the channel by strategically building relationships with online marketing venues. This role effectively develops and cross-functionally executes comprehensive online sales and E-Commerce business development plans.

Eligibility Criteria

  • Develop E-Commerce sales strategies to meet revenue and growth targets
  • Implement and utilize analytics to track sales trends and identify opportunities for growth
  • Conceptualize digital marketing initiatives, analyze data and measure results
  • Expertise in International Market for SEO, SMO, SMM, SEM, AdSense, PPC and other Digital Marketing & E-Commerce services with extensive experience in communication and negotiation and media buying skills with E-comm. and other digital platforms or vendors and designing and budget a result oriented campaign(s).
  • Search Engine Optimization - SEO Consultancy/Online/Offline SEO/keywords/metatags/articles/blogs etc.
  • Create and manage product descriptions for online marketplace platforms
  • Pioneer and create new opportunities with E-Commerce accounts, identifying white space and marketing opportunities to generate sales
  • Creates graph in the system to track product sales
  • Google AdWords / PPC Management
  • Social Media Marketing / Consultancy/Reverse Marketing/Affiliate Marketing/Email Marketing
  • Digital Marketing Implementation & Planning & Budgeting as per project, E-Commerce Management & Start up Support till execution and proper performance
  • Web/Product Development & Enhancement
  • Wikipedia and other search engines directories submission
  • SEM - Search Engine Marketing
  • Lead development of tailored marketing campaigns
  • SMO - Social Media Optimization
  • All Social Media Paid and Social Marketing and trending expertise especially for Facebook, Instagram, Twitter, YouTube, LinkedIn etc.
  • Finds new ways through the use of digital tools and data to get closer to consumers and shoppers.
  • Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
  • ROI & Budget Management
  • In depth understanding of web design and web analytic software
  • Develop and implement E-Commerce strategy in order to improve website performance
  • Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics
  • Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools

Education & Experience Requirement

  • Masters/Bachelor’s Degree in marketing, business, sales or related fields
  • 6+ years E-Commerce experience in Smart devices, wholesale/retail environment is preferred
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Proven communication and writing skills in English
  • Expert level understanding of the social media space and how to achieve success across all organic and paid platforms

Industry Details

  • Industry: Telecom/Smart Consumer Electronics
  • Department: E-Commerce/Digital Sales & Marketing
  • Role: E-Commerce & Digital Sales & Marketing Executive
  • Employment Status: Full time
SANSO H